Roofing Scorecard

Roofer Spotlight · Business Scorecard

How does your roofing business stack up?

We grade your roofing company on the same four signals that decide whether the phone rings — Maps Visibility, Website Quality, SEO Authority, and Social & Content.

Free · about 5 minutes · a real diagnosis before anyone prescribes a fix.
Your scorecard

Get your roofing business graded

Free · about 5 minutes · a real diagnosis before anyone prescribes a fix.

Run my free roofing audit →
The four categories

Four parts. 100 points.

Each category is worth 25 points. Your total becomes a letter grade, ranked against the top contractors nationally.

25 pts

Maps Visibility

Your Google Maps rank for your main keyword and the completeness of your Business Profile. The top 3 take most of the calls.

25 pts

Website Quality

Speed, security, and conversion-readiness. Slow sites lose half their visitors before the phone rings.

25 pts

SEO Authority

Domain rating, referring domains, and organic traffic — the comparison-shopper’s path to you.

25 pts

Social & Content

Facebook, YouTube, blog, and Instagram. A homeowner about to spend thousands wants a face, a name, and a track record.

Your grade

Where you rank, nationally.

Your letter grade is based on national percentile — it compares you to the country, not the weakest shop in your zip code.

ATop 10%
BNext 20%
CMiddle 40%
DNext 20%
FBottom 10%
Diagnosis before prescription

See what’s actually working — in 5 minutes.

Get a real diagnosis of your roofing business, then decide what to do next. No guessing.

Run my free roofing audit →

© 2026 Roofer Spotlight · Powered by Local Service Spotlight · We help the good guys win.